Elsie was a seamstress. Marj made lingerie. They didn’t chase trends — they stitched love into everything they made. Years later, their granddaughter turned that quiet legacy into a lifestyle brand. Starting with socks to warm your feet on colder nights.

Elsie & Marj was born from memory, warmth, and a longing for nostalgic comfort that’s deeper than fashion. Our socks are designed for slow mornings, relaxing evenings, and cosy moments that matter.